An Australian internet fashion retailer wanted to expand. The owners had substantial equity in a property portfolio, yet their bank would not increase its facility as it would only consider historical financials.
“We needed to capture our online category, and that required serious funding. We had assets, but our bank wouldn’t work with our projections. Prime Capital understood the opportunity.” – Susan D., online fashion, Sydney
Prime Capital stepped in, providing $1.2 million to fund the company’s additional stock and marketing requirements. After two years of trading, with orders filled and a trading record set, the loan was refinanced by an alternative bank.